Social Media Week is upon us, and this year PepsiCo continues its celebration of the new media landscape with a three continent tour connecting the people, places and ideas that make the event so special. PepsiCo’s leadership in digital innovation embodies the spirit of Social Media Week, and our sponshorship is imporant to us. In New York, London and Sao Paolo, PepsiCo will participate in discussions, curate a select session of panels, listen to the conversations of digital innovators and hopefully educate this community on what PepsiCo is up to. “Social Media Week is an opportunity for us to connect with digital innovators and to share news of our own work,” said PepsiCo Global Director of Digital and Social Media Bonin Bough, who will present at Social Media Week events in each of the three cities. We launched our wildly successful Pepsi Refresh Project during Social Media Week... Read more

Life-changing moments are an amazing thing.  They can come unexpectedly and turn an unsuspecting person on to a completely different path.  They can also open up new worlds of opportunity that never before seemed possible.  I’ve had the fortune of watching life-changing moments in person the last few years, and I will get the chance again this Sunday during Super Bowl XLV. I’m not talking about the Packers or the Steelers, but rather a group of aspiring film and ad makers that will have their work showcased for the millions of Super Bowl viewers in the form of Doritos and Pepsi MAX commercials.  They are the winners of the fifth Crash the Super Bowl contest where we put our brands in the hands of consumers and ask them to create spots for to air during the game. More than 5,600 entries came in, 10 finalists were selected... Read more

The Super Bowl is quite the unifying event. If you’re not into the sport, maybe you’re into the commercials. If you’re not into the commercials, maybe you’re into the party. It’s hard to not notice that the Super Bowl has become a global happening; whether you are watching the Xs and Os or the commercials, you are riveted. Strangely enough, according to a Nielsen survey, 51 percent of viewers actually preferred watching the advertisements over the game! I’m a pretty big football fan. It wasn’t always this way, but things have changed… I grew up in New Jersey suffering through Jets and Giants games in the 1980s, waiting for the New York Rangers game to start or for the Knicks to come on. It wasn’t until I was in college when I saw the beauty and luxury in Sunday afternoons on the couch, Sunday nights on the... Read more

Just back last night from London, where I had the good fortune of participating in Water and Business conference 2010, hosted by Ethical Corporation. Read more

Today the Frito-Lay family announced a new effort designed to bring the best of college football to our U.S. armed forces serving overseas. It’s an effort that we are particularly proud of here at Frito-Lay. Read more

It was a great pleasure for me to return to my alma mater, the Krannert School of Management at Purdue University last week, 25 years after earning my MBA. During the visit I met with the school’s leadership team, academia, local community leaders, as well as undergraduate and MBA students through a series of events. Read more

This past weekend, I had the honor of representing the PepsiCo Dream Machine at Syracuse University’s ‘Courage Day,’ in which we saluted and thanked our veterans and military members for their incredible service to our country. Read more


You might remember last month I wrote about what PepsiCo is doing to respect water as a human right by providing safe drinking water for people across the globe and also how I’ve been making small changes at my own home to be a part of the solution. As we celebrate Blog Action Day and its focus on water this year, I thought it might be helpful to show just how important water conservation is to PepsiCo by sharing a few examples of what we’re doing.

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Friends and colleagues let me tell you about an inspiring day at The Economist’s Human Potential Summit a few weeks ago. I was very privileged to find myself amongst worldwide experts and leaders. We were brought together to discuss the belief that today’s global economy may be fuelled by innovation amongst leading businesses such as PepsiCo – it’s called the “Ideas Economy.” Specifically, the summit focused on the human potential for driving ahead the best and most innovative ideas. I was honored to speak about innovation among our own diverse workforce here at PepsiCo on a panel called “Intellectual Diversity in an Open World.”

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It was wonderful to return to my alma mater, Syracuse University’s Whitman School of Management, a couple weeks ago to attend the 61st anniversary of the Harry E. Salzberg Memorial Program, an annual celebration of achievements in supply chain management. Equally exciting as recalling memories while I walked around campus, I had the distinct privilege of accepting the prestigious Salzberg Medallion – one of the most esteemed awards in the field of transportation and supply chain management – on behalf of PepsiCo for its sustainability efforts. As PepsiCo’s CFO and a Syracuse alumnus, it’s an honor to be recognized for our work around the globe. We touch the lives of tens of millions of people everyday through a whole host of brands, including Frito-Lay, Tropicana, Pepsi, Gatorade and more. With this comes a responsibility to bring sustainable solutions to people and their communities. This can be... Read more